Skittles

Mar 2026

Skittles enters the gaming space with this high-energy teaser, Gaming Flute. The campaign leans into a neon-drenched aesthetic, utilizing futuristic graphical elements to build anticipation through a series of rapid, high-impact sequences. The production relies on sophisticated motion graphics and atmospheric lighting to bridge the gap between confectionery branding and digital entertainment. Integrating heavy VFX and CGI environments, the project creates a high-contrast visual identity featuring gridlines and lightning motifs. Developed by a collective creative effort including DDB Chicago, BBDO Chicago, and Omnicom Production, the teaser integrates specialized post-production from Omnicom Studios and Hung Studios to achieve its final look. wonderMakr also contributed to the creative development of this campaign launch.

Vertical, Cinematic, Neon, Futuristic

Animation, VFX / visual effects, Motion Graphics

CPG / Packaged Food

3D Rendered Scene

Advertising Campaign, Social Media / Short Form Video