Skittles
Smile
Brand
ProjectSmile
Date
Jun 2026
Description
Skittles presents Smile, a narrative-driven commercial produced by SMUGGLER. The film centres on an interaction between two individuals within the industrial setting of an indoor go-kart racing venue. The project captures a brief encounter between the two subjects, leaning into a cinematic aesthetic through its cool color grade and deliberate framing. Utilizing a live-action technique and natural lighting, the work highlights the character dynamics and the distinct environment of the track.
Style
Horizontal, Cinematic
Industries
Beverages
Color
Powder Blue
Beige
Background
Sports Venue
Context
TVC / TV Commercial
Associated creatives
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