SKIMS: SKIMS Wedding Shop 2025 Campaign
Brand
Date
Mar 2025
Description
SKIMS expands its category reach with the Wedding Shop 2025 campaign, featuring Abby Champion and Patrick Schwarzenegger. Photographed by Carin Backoff, the editorial imagery leans into a clean, commercial aesthetic with a warm color palette captured under natural light. The project incorporates professional styling by Marc Eram, with hair and makeup by Homa Safar and grooming by Christine Nelli. Marisa Carmichael provided manicure services, rounding out the production team for this fashion-focused lingerie and underwear release.
Style
Vertical, Commercial, Warm, Clean
Techniques
Natural light
Industries
Color
Pure White
Powder Blue
Background
Clear Sky
Context
Advertising Campaign
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