Simkhai Simkhai Endless Summer 2025 Campaign 2025

About

The Simkhai Endless Summer 2025 campaign explores a refined aesthetic through a series of editorial portraits. Captured by photographer and director Liv Liberg, the project highlights the season's collection against stark, neutral environments. The imagery utilizes bright natural light and sharp, direct illumination to define the textures of the apparel, including layered mini dresses. This fashion campaign features styling by Camilla Nickerson, with hair by Tamara McNaughton and makeup by Hannah Murray, centered on a clean, minimalist visual approach.