Simkhai
Simkhai AW25
Brand
ProjectSimkhai AW25
Date
Aug 2025
Description
Simkhai’s AW25 campaign presents a series of editorial portraits that focus on the architectural nature of the collection’s outerwear. Featuring model Karolin Wolter, the imagery highlights textured garments against a clean, minimalist backdrop, utilising natural light to define the depth and surface detail of the pieces. Photographer Jen Carey captures the collection with a focus on portraiture, supported by fashion styling from Alexandra Carl. The creative team includes hair stylist Christian Eberhard and makeup artist Thierry Do Nascimento, with casting directed by Bert Martirosyan.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
Designer Fashion
Color
Pure White
Background
White Seamless
Context
Advertising Campaign
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