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Similasan

Similasan
ProjectSimilasan
Date

Apr 2026

Description

This commercial for Similasan highlights the brand's focus on natural active ingredients for dry eye relief. The production blends animation and live-action techniques, opening with hand-drawn blue line illustrations before moving into a direct-to-camera address and a cinematic product showcase. The spot features a landscape setting, positioning the product against an alpine backdrop to reinforce its natural claims. Sound production for the project was provided by Heavy Duty Projects.

Style

Horizontal, Cinematic, Clean

Techniques

Animation

Industries

CPG / Packaged Food

Color
Pure White
Navy
Crimson
Background

Mountain

Context

TVC / TV Commercial

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