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Louis Vuitton

Louis Vuitton x Murakami Re-edition Collection
Brand
Louis Vuitton
ProjectLouis Vuitton x Murakami Re-edition Collection
Date

May 2026

Description

Louis Vuitton explores the revival of its collaboration with Takashi Murakami through a new campaign featuring Zendaya. The video project bridges the gap between classic luxury and vibrant pop-art aesthetics, showcasing the Re-edition collection of monogram handbags and accessories. The production leans into a high-energy visual language, utilizing live-action footage layered with playful character animations and graphical overlays. Set against a series of urban backdrops and bridge environments, the campaign employs a saturated color palette and retro-inspired motifs to highlight the collection's distinctive floral patterns and motifs. Sound design and music composition for the project were handled by Heavy Duty Projects.

Style

Horizontal, Commercial, Saturated, Retro

Techniques

VFX / visual effects

Industries

Luxury Fashion Houses

Color
Jet Black
Pure White
Navy
Background

Street

Context

Advertising Campaign

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