Sheffield Hallam: Knowledge applied Jan 2024

Jan 2025

This brand film for Sheffield Hallam, titled Knowledge applied Jan 2024, explores the intersection of academic study and practical industrial application. The project captures a wide range of environments, moving from the quiet focus of library settings to the active, hands-on production floors of manufacturing facilities. Developed with agency creative direction from AdSmart from Sky, the film uses clean, live-action techniques to document the daily routines of students and professionals. By focusing on cinematic compositions and natural lighting, the work frames research, laboratory experimentation, and fieldwork as cohesive parts of a shared technological experience.

Horizontal, Cinematic, Clean

Library

Brand Film / Corporate Video