Sephora: Shade Finder 25
Brand
Date
Oct 2025
Description
Sephora’s Shade Finder 25 campaign centers on a precise beauty portrait designed to showcase the brand's complexion matching capabilities. The imagery, captured by photographer Benjamin Madgwick, utilizes a split-face composition to contrast natural skin texture with product application. Featuring model Giovanny Djaquis, the portrait relies on clean studio lighting to emphasize skin undertones and the accuracy of the foundation match. Makeup artist Elise Ducrot facilitated the cosmetic application, with the final assets leaning into a macro perspective that highlights professional application techniques within a commercial framework.
Style
Vertical, Commercial, Clean, Polished
Techniques
Macro, Natural light
Industries
Background
White Seamless
Context
E-commerce / Product
Associated creatives
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