Sapporo expands its culinary footprint with the Sapporo Supper Club: Chiisai campaign. This promotional video utilizes high-contrast graphic sequences, blending detailed black-and-white eye imagery with vibrant, saturated blue accents to anchor the visual identity.
Developed by Sunday Gravy, the piece leans into a bold aesthetic to announce a limited dining experience. The vertical-format animation incorporates minimalist line art and motion graphics to guide viewers through the project details, maintaining a clean, stylized rhythm that emphasizes the brand's presence in the food and beverage space.