Sandro: Sandro Holiday Campaign F/W25

Nov 2025

The Sandro Holiday F/W25 campaign leans into a surrealist, high-fashion aesthetic, blending seasonal product highlights with a whimsical visual language. Under the creative direction of Franck Durand, the campaign centres on a series of studio-based compositions that pair tailored menswear and womenswear with playful papercraft and sculptural props. Photographer Andrea Artemisio captures the collection against a neutral grey seamless background, using soft, diffused lighting to emphasize texture and form. The series moves between full-length portraits—featuring models Just Verhoeff and Tes Linnenkoper—and intricate still-life arrangements. These assemblages integrate fashion accessories like leather bags and footwear with raw wood, geometric panels, and hand-constructed paper art. Styling by Francesca Izzi anchors the editorial, curating looks that range from structured overcoats and knitwear to eccentric, avant-garde silhouettes.

Vertical, playful, Minimalist, Commercial, Clean

Soft Light

Grey Seamless, Sports Venue

Advertising Campaign