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Rightmove: Rightmove - Dive - 30 seconds

Date

Dec 2024

Description

This 30-second commercial for Rightmove, titled 'Dive', captures a sequence of intimate domestic moments before transitioning to an expansive coastal landscape. The film follows a subject moving through a home, highlighting interior details ranging from a photographic-adorned refrigerator to a curated bookshelf, before moving to a wooden deck overlooking the sea. The execution relies on a cinematic live-action technique to bridge the connection between home life and the surrounding environment. The narrative culminates in an outdoor sequence, pairing a warm visual tone with the subject moving from the cliffside deck into the water. The project was developed with creative input from agency Neverland and production by Rogue Films and TWENTYFOUR SEVEN.

Style

Horizontal, Cinematic, Warm

Color
Jet Black
Beige
Background

Living Room

Context

TVC / TV Commercial

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