Refractory: Brand Identity

$Two graphic design layout pages featuring the Refractory brand with bold typography and object photography against a dark surface.$

$Refractory brand identity mockup showing yellow business cards and a grey letterhead on a dark textured surface.$

$Framed posters showcasing Refractory brand identity with typography and product photography against a dark wall$

$Brand identity spread for Refractory featuring cast bronze furniture pieces and product specifications on a dark background$

Brand

Refractory

Date

May 2023

Description

Refractory’s brand identity project establishes a visual language defined by bold typography and structural precision. The work encompasses a comprehensive design system applied across stationery, editorial spreads, and physical signage, leaning into a minimalist aesthetic characterized by high-contrast layouts and clean geometric arrangements. Graphic designer Jeremy Matthews integrates industrial elements, including embossed metal surfaces and tactile textiles, to reflect the brand's focus on furniture and sculpture. The identity utilizes a palette of vibrant yellow and terracotta tones, set against monochrome photography to create a rhythmic visual structure. Through a mix of commercial graphic design and editorial layouts, the project maintains a consistent focus on material exploration and physical form.

Style

Clean, Commercial

Techniques

Typography

Color

Jet Black

Associated creatives

Jeremy MatthewsGraphic Design

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Refractory: Brand Identity

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