Reebok x Place+Faces presents The Funeral, a fashion-focused video project that leans into a cinematic and raw aesthetic. The narrative unfolds within a funeral hall, utilising a live-action technique to capture a somber, staged gathering of mourners in formal attire.
The film offers an intimate, unconventional perspective by positioning the camera from within an open casket, looking outward at the attendees. This framing focuses on the stark contrast between the traditional mourning setting and the featured white sneakers worn by the deceased.
