Reebok x Place+Faces
Pit Stop
Brand
ProjectPit Stop
Date
Nov 2024
Description
Reebok x Place+Faces present 'Pit Stop,' a short film set against a rugged coastal backdrop. The project follows a narrative of a roadside breakdown, framing a vintage white convertible against an overcast, cinematic ocean landscape. Executed with a live-action technique, the visual language prioritizes a desaturated color palette and analogue film textures. Post-production and VFX were managed by Rascal, who also served as the lead creative agency for the campaign.
Style
Horizontal, Cinematic, Desaturated, Warm
Techniques
Analogue / film
Industries
Luxury Automotive
Color
Pure White
Jet Black
Background
Sandy Beach
Context
Brand Film / Corporate Video
Associated creatives
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