QuikTrip presents Skaters, a commercial campaign highlighting a convenience store setting. The project captures two young skateboarders pausing outside a storefront, featuring a naturalistic interaction between the pair against the backdrop of the building exterior.
Produced by PRETTYBIRD US with agency support from Laughlin Constable, the work utilizes live-action technique and natural light to establish its aesthetic. The spot leans into an earthy color palette and cinematic framing to ground the narrative in a familiar, everyday environment.