QuikTrip
Lunch Break
Brand
ProjectLunch Break
Date
Jun 2026
Description
QuikTrip’s 'Lunch Break' campaign captures a moment of respite for construction workers within a stark, rocky quarry. The narrative focuses on the rhythm of the midday pause, positioning the brand as a companion to the daily routine of tradespeople. Developed by agency Laughlin Constable with production by PRETTYBIRD US, the commercial leans into a distinct visual language. The footage employs analogue film techniques and warm color grading to achieve a nostalgic, candid aesthetic under bright, natural light.
Style
Horizontal, Commercial, Warm, Nostalgic
Techniques
Analogue / film
Industries
Fast Food
Color
Camel
Jet Black
Background
Construction Site
Context
TVC / TV Commercial
Associated creatives
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