Purina’s commercial 'Keep Them Super - Maxy' captures the active, high-energy bond between a pet and its owner during a morning run. Produced by Revolver and created by Ogilvy Sydney, the film leans into a clean, warm aesthetic to highlight the vitality of the relationship.
Technically, the project utilizes active tracking shots and natural light to maintain a sense of motion throughout the outdoor sequence. The production was supported by sound design from Rumble Studios and media oversight from Open Mind.
