Puma
H-Street 2026 Campaign
Brand
ProjectH-Street 2026 Campaign
Date
Mar 2026
Description
Puma presents its H-Street 2026 campaign, featuring talent ROSÉ. The project centers on the heritage-inspired silhouette, placing the sneaker within a stylized environment characterized by its surreal, minimalist aesthetic and 3D render and CGI techniques. The commercial photography captures the footwear alongside an athletic-focused wardrobe, set against a backdrop of reflective chrome-finished architecture and open suburban landscapes. This campaign highlights the intersection of sportswear and fashion through high-contrast environmental design.
Style
Commercial, Surreal, Square, Futuristic
Techniques
3D render / CGI
Industries
Sportswear
Color
Denim
Jet Black
Background
3D Rendered Scene
Context
Advertising Campaign
Associated creatives
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