Model stepping out of a car wearing a long black coat and embroidered leather boots for Pull & Bear

Black and white editorial fashion image featuring a woman in a dark jacket standing along a bridge in Paris.

Model wearing dark shearling jacket, white beanie, and black skirt standing on a Paris street for Pull & Bear

Monochrome fashion image of a woman running past a stone building wearing a hooded jacket and plaid skirt.

Model wearing a brown suede jacket, white graphic t-shirt, and blue jeans holding food on a city street.

Woman in a leopard print sweater and black beanie holding an umbrella in the rain for Pull & Bear

Wet-haired woman wearing a dark coat holding a large distressed shoulder bag on a rainy street.

Model wearing a leopard print jacket and black trousers stands against an stone wall, partially obscured by an umbrella.

A young female model wearing a houndstooth jacket and burgundy trousers inside a metro carriage for Pull and Bear.

Model wearing a fluffy cream jacket over a grey hoodie and dark trousers walking outdoors on a city street.

Close-up and wide shot split of a model wearing a dark bomber jacket and plaid trousers on an escalator.

Model wearing a grey zip-up hoodie and pleated skirt carrying a black tote bag outdoors on a city street.

Model wearing a leopard print faux fur jacket, sunglasses, and headband, holding a coffee cup in front of a black car.

A model wearing a cream textured shaggy coat over a grey zip-up hoodie outdoors against an urban stone backdrop

Model wearing a brown faux fur jacket and light wash flared jeans leaning against a blue painted storefront in Paris.

Model in brown faux fur jacket, white graphic t-shirt, and blue jeans against a blue paneled background

Pull & Bear Forecast for Paris 2024

About

Forecast for Paris is a seasonal editorial campaign for Pull & Bear that captures the transient energy of city life. The project leans into an observational, street-style aesthetic, documenting a model as she navigates urban transit, rainy sidewalks, and metropolitan architecture. The series prioritises a raw, authentic feel, utilising natural light and candid movement to frame the brand's latest cold-weather layering. Photographer Joaquin Burgueño and fashion stylist Cloe Franco anchor the project’s visual language, blending clean, contemporary editorial photography with grit-inspired monochrome sequences. The aesthetic is defined by its analogue-leaning textures, effectively showcasing a diverse wardrobe of faux fur, heavy knits, and plaid layering against the backdrop of a changing city.