Pull & Bear Forecast for Paris 2024

Description

This fashion editorial image for the project Forecast for Paris by Pull & Bear, photographed by Joaquin Burgueño with styling by Cloe Franco, captures a model on a rainy urban street. The subject has wet dark hair framing her face and wears a heavy dark coat with a hood, paired with a large, textured distressed shoulder bag. The overcast lighting and wet stone pavement reflect an atmospheric, moody tone suited for outdoor streetwear campaigns. The shot is composed with a vertical framing, emphasizing the textures of the damp apparel and the urban environment in the background.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Background

Street

Context

Advertising Campaign, Lookbook