Proenza Schouler
Proenza Schouler S/S 2025
Brand
ProjectProenza Schouler S/S 2025
Date
Jan 2025
Description
Proenza Schouler presents its S/S 2025 campaign, capturing a series of seasonal looks through an editorial lens. Photographed by Tim El Kaïm, the campaign utilizes a crisp, vertical composition to highlight the collection's texture and silhouette. Stylist Charlotte Collet leans into a clean, graphic aesthetic, pairing the collection with bold flash lighting to contrast against minimalist studio elements. The work features hair by Ramona Eschbach and makeup by Jen Myles, while casting was directed by Ashley Brokaw.
Style
Editorial, Vertical, Warm, Clean
Techniques
Flash
Industries
Designer Fashion
Color
Royal Blue
Pure White
Background
White Seamless
Context
Advertising Campaign
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