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Prime Video

Go Full Cricket | Pat Cummins Ads
Date

Feb 2025

Description

Prime Video brings the energy of the ICC Champions Trophy to the screen in the 'Go Full Cricket' campaign. The spot blends backyard comedy vignettes with high-stakes live cricket action to highlight the platform's streaming coverage for the upcoming February tournament. The production was developed by Leo Burnett Australia, with the film crafted by Rabbit. The work utilizes live-action technique and a warm color grade, with post-production handled by White Chocolate and sound design provided by Mosaic Music + Sound.

Style

Horizontal, Commercial, Warm

Industries

Streaming Platforms

Event

Olympics

Context

TVC / TV Commercial

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