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Pinterest

Pinterest Predicts 2026 BTS
Date

Feb 2026

Description

Pinterest documents its annual creative forecasting initiative in this behind-the-scenes look at the production of Pinterest Predicts 2026. The project captures a high-end commercial fashion shoot, documenting the collaborative process of art directors, photographers, and talent as they navigate a range of professional studio environments. The production features varied setups, from intricate botanical arrangements to stark, draped red fabric backdrops. Using a documentary, live-action technique, the footage highlights the technical precision required for the campaign, leaning into a moody and warm visual palette throughout.

Style

Documentary, Horizontal, Moody, Warm

Industries

Luxury Fashion Houses

Color
Jet Black
Burgundy
Background

Set-dressed

Context

Backstage / Behind the Scenes

Associated creatives

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