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Petco: Ways to Shop

Brand
Date

Feb 2022

Description

Petco introduces its latest retail campaign, Ways to Shop, highlighting the brand’s omnichannel convenience for pet owners. The commercial spotlights service offerings such as same-day delivery, repeat delivery, and curbside pickup through a blend of live-action sequences and clear, digital-first product demonstrations. Developed with creative agency Droga5 New York, the spot features a variety of domestic settings and stylized studio environments. Music and sound design by Wave Studios NY drive the narrative, which emphasizes the accessibility of pet care solutions for everything from dogs and cats to reptiles. The production utilizes a clean aesthetic to illustrate app interfaces and real-world purchasing workflows.

Style

Horizontal, Commercial, Clean

Background

Set-dressed

Context

TVC / TV Commercial

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