Panconesi: Panconesi F/W 2025 Campaign

Sep 2025

The Panconesi Fall/Winter 2025 campaign explores the intersection of sculptural jewelry and high-fashion portraiture. Photographed by Janneke Van der Hagen, the series leans into a minimalist aesthetic, utilizing a clean, neutral palette and soft lighting to highlight the tactile and metallic textures of the collection. The imagery emphasizes intricate beadwork, crystal-embellished cuffs, and serpentine diamond arrangements across a series of close-up portraits. Art direction by Matthew Scorte centers on the interplay between fluid textiles, such as satin and knitwear, and the rigid, ornate nature of the statement accessories. The production features fashion styling by Georgia Pendlebury, with hair styling by Gabriel de Fries, makeup by Leana Ardeleanu, and manicures by Lora de Sousa. The campaign captures a refined, editorial quality through precise focus on materiality and form.