Olay: Neon
Brand
Date
Sep 2022
Description
Olay presents a high-energy commercial spot featuring actress Quinta Brunson, focusing on the brand’s core skincare range. Developed by agency Badger & Winters, the film leans into a modern aesthetic characterized by saturated, brightly colored backdrops and distinct neon-accented branding elements. The production utilizes live-action techniques to demonstrate product application, with a series of clean studio framing sequences and close-ups. Sound design and audio production for the campaign were provided by Yessian Music, complementing the polished, soft-light look across the vertical video format.
Style
Vertical, Commercial, Clean
Techniques
Soft Light
Industries
Color
Pure White
Jet Black
Background
White Seamless
Context
TVC / TV Commercial
Associated creatives
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