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ODDA: Brand Identity

Brand
ODDA
Date

Nov 2020

Description

ODDA magazine’s brand identity project centers on a sophisticated editorial layout that balances structured typography with surreal fashion photography. Graphic design house Naranjo-Etxeberria oversees the visual language, utilizing minimalist grid systems and high-contrast layouts to frame the publication’s independent print aesthetic. The project incorporates various spreads that lean into clean, typographic arrangements, featuring experimental serif headers and precise column alignment. These spreads contrast bold color palettes with desaturated photography, highlighting a commitment to contemporary editorial design. The work maintains a consistent rhythm across the pages, employing distinct graphic treatments to elevate the magazine's visual storytelling.

Style

Editorial, Horizontal, Clean

Techniques

Typography

Industries
Magazines
Context

Editorial

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