Nuits Sonores
Brand Identity
Dec 2025
The Nuits Sonores brand identity project establishes a visual language for the music festival, defined by an integration of generative typography and industrial architectural intervention. The system centers on fluid particle simulations and high-contrast motion graphics, applied across digital signage, environmental installations, and printed editorial materials. DIA Studio led the graphic design, collaborating with André Burnier on the development of generative tools that produce organic, smoke-like motion forms and structured stippled patterns. The identity utilizes a stark monochrome palette punctuated by vibrant neon green accents, balancing minimalist typographic layouts with experimental digital aesthetics. Photography by Noémie Lacote, Love Liebmann, and Juliette Valero documents the execution of these designs within the festival's industrial environments, while Arty Farty directed the overarching festival organization. The work encompasses diverse output formats, from large-scale scaffold-mounted banners to dynamic vertical screen displays, grounding the abstract digital forms within the physical festival space.
Horizontal
Festivals & Events
