NRMA

Dec 2024

NRMA’s 'Answer The Call' traces the history of the brand’s roadside assistance and motor patrol services. The film opens in 1924, following a motorcycle officer through rain-swept streets, before charting the organization's evolution alongside the development of infrastructure in Australia. The narrative bridges these early operations with archival depictions of Sydney, including scenes set against the backdrop of the Sydney Harbour Bridge. Produced by Film Construction, the project features creative direction from agency The Works, with post-production and VFX handled by Fin Design + Effects. The execution relies on cinematic lighting, a desaturated grading palette, and authentic period styling to ground the story in its historical setting.

Horizontal, Cinematic, Desaturated

Insurance

Street

Brand Film / Corporate Video