Nike, Sacai: Nike x Sacai
Date
May 2025
Description
Nike and Sacai unite for a high-energy fashion campaign that juxtaposes athletic apparel against minimalist concrete architecture. The project highlights the collaborative aesthetic through a series of dynamic sequences featuring layered outerwear, printed skirts, and the collection's signature collaborative footwear. Captured with live-action techniques and natural light, the visuals emphasise clean lines and textural details across both apparel and sneakers. The choreography and close-up framing channel the functional yet experimental design language central to the partnership.
Style
Horizontal, Commercial, Clean
Techniques
Natural light
Industries
Color
Jet Black
Mustard
Royal Blue
Background
Concrete Texture
Context
Advertising Campaign, Social Media / Short Form Video
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.