Nike
Training Plans Paris - Half Marathon
Brand
Date
Apr 2025
Description
Nike spotlights structured preparation in this campaign for the Paris half-marathon, capturing the rigour of distance running through a series of outdoor training sessions. The film follows a group of runners and their coach as they navigate urban pathways and riverside routes. Produced by Untold Fable, the video leans into a clean, live-action aesthetic that emphasises athletic movement. The project utilizes natural light to frame the coaching moments and conditioning drills, grounding the commercial in the practical reality of professional training programs.
Style
Vertical, Commercial, Clean
Techniques
Natural light
Industries
Sportswear
Background
Street
Context
Brand Film / Corporate Video
Associated creatives
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