Nike introduces the Training Plans Berlin 5K campaign, a structured eight-week program designed to support runners through focused athletic preparation. The project follows a group of participants through activewear-focused warm-ups and coordinated outdoor runs on an open tarmac, captured with a commercial aesthetic.
Developed by Untold Fable, the campaign features the program coach providing direct instruction across both studio and location settings. The visual execution relies on natural light and live-action techniques to emphasize the functionality of the sportswear worn throughout the training sessions.
