Nike: Snipes Runway
Brand
Date
Sep 2025
Description
Nike’s Snipes Runway commercial campaign highlights a series of vignettes centered on redefined muses and athletic-inspired aesthetics. The production moves between a high-contrast reflective metallic space and a stark, locker room-inspired environment, establishing a distinct visual rhythm through clean compositional framing. Developed in collaboration with agency Provoke, the film utilizes cool color grading to maintain a consistent atmosphere across its live-action sequences. The project incorporates high-energy sound design and complex visual effects provided by RASCAL and TuriyaFX to bridge the transition between the featured spaces.
Style
Horizontal, Commercial, Cool, Clean
Industries
Color
Pure White
Medium Grey
Navy
Background
White Seamless
Context
TVC / TV Commercial
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