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Nike Running: Find Your Peace of Mind

Date

May 2026

Description

Nike Running’s campaign, Find Your Peace of Mind, explores the transition from daily fatigue to the meditative focus of physical movement. The commercial follows a protagonist as he moves from a moment of stillness on the tailgate of a truck into an active, rhythmic run through urban environments. Produced by GREATERGOOD, the film utilizes a raw aesthetic to ground the narrative. The cinematography leans into an earthy color palette, enhanced by subtle film grain and natural daylight to maintain an analogue, tactile feel.

Style

Horizontal, Commercial, Earthy, Grainy, Raw

Techniques

Analogue / film

Industries
Color
Rust
Jet Black
Background

Street

Context

Brand Film / Corporate Video

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