Nike Running: Find Your Community
Brand
Date
May 2026
Description
Nike Running’s 'Find Your Community' campaign captures the social cadence of urban endurance sports. The project centers on the ritual of the early morning run, documenting the transition from individual preparation to the synchronized movement of a running group. Produced by GREATERGOOD, the live-action campaign relies on a candid, documentary aesthetic. By prioritizing natural light and an unadorned visual style, the film focuses on the tangible connection between runners as they navigate city environments.
Style
Documentary, Horizontal, Clean
Techniques
Natural light
Industries
Color
Jet Black
Pure White
Navy
Background
Street
Context
Advertising Campaign, Social Media / Short Form Video
Associated creatives
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