Nike: Nite Sport
Brand
Date
Aug 2023
Description
Nike’s Nite Sport campaign explores youthful dynamics through a cinematic narrative. The project features young women in school uniforms, captured in a series of candid moments across school corridors and outdoor environments. Employing a desaturated aesthetic and cool color grading, the work utilizes live-action techniques to emphasize character interaction. Post-production and visual effects for the film were managed by Native Foreign.
Style
Horizontal, Cinematic, Desaturated, Cool
Industries
Color
Jet Black
Pure White
Background
Street
Context
Brand Film / Corporate Video
Associated creatives
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