Nike
Nike x KNWLS Collection
Brand
ProjectNike x KNWLS Collection
Date
Oct 2025
Description
Nike and KNWLS partner for a sportswear collection that bridges performance-focused design with technical fashion aesthetics. The campaign features a roster of talent including Soo Joo Park, Imani-Lara Lansiquot, Evgenia Nirka, Crystallmess, and VTSS. The imagery employs a blend of hard light and soft light to highlight the collaborative pieces, which include structured bodysuits, knit corsets, and exposed-seam activewear. Designers Charlotte Knowles and Alexandre Arsenault lean into futuristic themes, utilizing metallic surfaces and clean silhouettes to frame the co-branded apparel.
Style
Commercial, Cool, Futuristic, Vertical
Techniques
Soft Light
Industries
Sportswear
Color
Jet Black
Background
Metal Texture
Context
Advertising Campaign
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