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Nike: Nike Women F/W 23

Brand
Date

Oct 2023

Description

Nike's Women Fall/Winter 2023 campaign features model Diana Veras in a series of studio portraits that blend athletic staples with relaxed, oversized tailoring. Photographed by Neva Wireko, the imagery channels a commercial aesthetic through soft, balanced studio lighting and a warm, minimalist color palette. Styling by Mel'Renee Leamon bridges the gap between performance wear and streetwear, pairing Nike crewnecks and zip jackets with structured blazers and denim. With hair styling by Mideyah Parker and retouching by Yelena Popova, the series maintains a clean, cohesive look across the entire collection.

Style

Vertical, Commercial, Warm, Clean

Techniques

Soft Light

Industries
Color
Pure White
Jet Black
Background

Coloured Seamless, Bridge

Context

Advertising Campaign

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