Nike

Oct 2023

Nike’s Fall/Winter 2023 women’s campaign explores the intersection of sportswear and relaxed tailoring. Captured by photographer Neva Wireko, the imagery features model Diana Veras in a series of studio portraits that blend athletic staples with casual layered apparel. The aesthetic leans into a warm, monochromatic palette set against a tan seamless backdrop. Styling by Mel’Renee Leamon emphasizes this hybrid look, pairing performance pieces like the Nike crewneck and zip jackets with oversized blazers and cuffed trousers. With hair styling by Mideyah Parker, the project utilizes soft light to maintain a clean, commercial finish throughout the series.

Vertical, Commercial, Warm, Clean

Soft Light

Sportswear

Coloured Seamless, Bridge

Advertising Campaign