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Nike: NIKE RUN WILDHORSE 10 & KIGER 10 CAMPAIGN

Brand
Date

Oct 2025

Description

This sportswear campaign for Nike highlights the Wildhorse 10 and Kiger 10 footwear through a series of dynamic, action-oriented compositions. Photographed by Durimel, the imagery focuses on movement and the interplay between human athleticism and the raw intensity of the natural world. The creative direction leans into earthy, warm tones, capturing trail runners and galloping horses across rugged, sun-drenched landscapes. With hair styling by Amidat Giwa and makeup by Mary Jane Gotidoc, the project emphasizes a gritty, realistic aesthetic that leverages natural light to define the terrain and texture of the environment.

Style

Vertical, Commercial, Action, Warm

Techniques

Natural light

Industries
Context

Advertising Campaign

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