Logo

Nike

Nike Football Woman 2025
Brand
Date

Jun 2025

Description

Nike spotlights the intersection of high-performance sportswear and street-led aesthetics in the Nike Football Woman 2025 campaign. Shot in a series of studio portraits, the project focuses on the textures of athletic apparel paired with intricate styling and bold accessories. Utilizing a low-key chiaroscuro approach, the imagery emphasizes a moody, polished atmosphere that grounds the technical details of the kits against deep black backdrops. Photographed by Suzie & Leo, the series captures players in national team jerseys, featuring work from fashion stylist Marine Gabaut and makeup artist Kato Fierkens. The collection channels a high-contrast visual identity, defined by soft, directional light and deliberate styling choices that bridge the gap between commercial sports marketing and editorial fashion photography.

Style

Vertical, Commercial, Moody

Techniques

Low-key / chiaroscuro

Industries

Sportswear

Background

Black Seamless

Context

Advertising Campaign

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