Nike: Meg Rapinoe
Brand
Date
Feb 2025
Description
Nike presents this animated brand campaign, "Meg Rapinoe," which frames the athlete's high-action career highlights through a vibrant retro anime aesthetic. Produced by All Of Us Here, the piece blends live-action technique with stylized illustration to track Rapinoe across the soccer field and beyond. The visual narrative utilizes bold line work and saturated color grading to maintain a cinematic pace. By integrating motion blur effects and a warm, high-contrast palette, the campaign leans into a kinetic storytelling style that emphasizes movement and energy.
Style
Horizontal, Action, Cinematic, Saturated, Warm, Retro
Techniques
Animation
Industries
Color
Crimson
Royal Blue
Pure White
Background
Sports Venue
Context
Advertising Campaign
Associated creatives
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