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Nike: Jordan Breakfast Club Teaser 15

Brand
Date

Dec 2025

Description

Nike's 'Jordan Breakfast Club Teaser 15' serves as a high-energy introduction to the collection, centering on professional athletes in a minimalist, concrete studio environment. The commercial film highlights the technical precision of the sportswear through sharp, focused shots of apparel and footwear, set against circular architectural lighting. Produced with creative direction by Los York, the project leans into a clean, live-action technique to showcase the range. The visuals are punctuated by dynamic, animated yellow typography that reinforces the campaign narrative, providing a high-contrast finish to the industrial aesthetic.

Style

Horizontal, Commercial, Clean

Industries
Color
Jet Black
Crimson
Background

Concrete Texture

Context

TVC / TV Commercial

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