Nike explores digital materiality in this CGI video animation produced by Slate Studios. The project leans into sculptural form, featuring a dynamic, reflective metallic object captured in continuous motion against a neutral background.
Utilizing 3D render and CGI techniques, the work emphasizes complex geometry and polished surfaces through controlled, directional lighting. The piece prioritizes a cinematic aesthetic, defined by smooth, looping camera movements that highlight the intricate digital textures.