Nike: App
Brand
Date
Sep 2025
Description
Nike's mobile application project centers on a streamlined, functional interface for e-scooter management. The design features trip planning tools, battery monitoring metrics, and an integrated locator for swap stations, presented through a clean, minimalist visual language. Developed under the creative direction of Ruchit Mehta, the imagery utilizes 3D render and CGI techniques to position the device against a high-contrast red background. The execution focuses on technical clarity and refined studio lighting to highlight the application's digital navigation components.
Style
Commercial, Square, Clean, Minimalist
Techniques
3D render / CGI
Industries
Color
Jet Black
Pure White
Butter
Background
White Seamless, Solid Colour
Context
Digital / Display Advertising
Associated creatives
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