Nespresso presents a 15-second commercial spot, 'Cafe De Cuba,' focusing on the product design of their coffee machine. The project leans into a rich burgundy color palette, positioning the unit against a backdrop of deep red draped curtains and vintage props.
The commercial utilizes a live-action technique to document the machine as it sits on a cylindrical pedestal. Atmospheric lighting creates a warm aesthetic, punctuated by the movement of white curtains in the frame. The sequence concludes with a subtle interaction as a hand retrieves a finished cup from the machine.
The creative execution was led by agency 360i, with audio production by MAS-Music and Strategy.
