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Nescafe

The Third Half
Date

Jun 2026

Description

Nescafe presents The Third Half, a commercial campaign exploring domestic rituals centered around coffee. The project features former sports stars Luis Garcia and Landon Donovan in a casual home setting, transitioning between an indoor kitchen and an outdoor patio space. The execution utilizes live-action technique and bright, natural light to create a clean aesthetic. The narrative anchors on the interaction between participants as they prepare and enjoy coffee together, maintaining a focus on the beverage consumption experience.

Style

Horizontal, Commercial, Clean

Techniques

Natural light

Industries

Beverages

Background

Kitchen

Context

TVC / TV Commercial

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