Nescafe
"Calm" :30
Brand
Project"Calm" :30
Date
Apr 2025
Description
Nescafe presents a 30-second animated commercial titled 'Calm'. The spot tracks a morning routine from waking up to the preparation of a coffee, culminating in a shared moment between two animated characters. The animation leans into vibrant morning lighting and detailed 3D render / CGI techniques to frame the domestic interior setting. The production highlights the preparation process through close-up shots of red mugs and the brewing of coffee.
Style
Vertical, Commercial, Warm
Techniques
Animation, 3D render / CGI
Industries
Beverages
Color
Navy
Pure White
Crimson
Background
Living Room
Context
TVC / TV Commercial
Associated creatives
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