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Nescafe: Baby AI

Date

Aug 2025

Description

Nescafe presents a commercial campaign focused on family connection and the preparation of Nescafe Gold. The project leans into a clean, domestic aesthetic, capturing intimate moments within a contemporary kitchen setting. Featuring live-action techniques and slow motion, the narrative balances close-up shots of coffee preparation with scenes of family interaction. The imagery emphasizes neutral interior tones and natural light to maintain a warm atmosphere across the spot.

Style

Vertical, Commercial, Clean

Techniques

Slow motion

Industries
Color
Chocolate
Beige
Background

Kitchen

Context

TVC / TV Commercial

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