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Nescafe: Jars

Date

Feb 2023

Description

Nescafe explores the role of the humble vessel in this commercial titled Jars. Moving through quiet, domestic sequences, the film centers on the transition from coffee preparation to broader domestic rituals, featuring everything from pantry organization to personal family tributes. Produced by Spy Films with agency Courage, the work leans into a cinematic aesthetic. Natural lighting and warm color grading define the visual language, connecting disparate scenes of a sunlit kitchen and intimate bedroom moments through a cohesive, nostalgic lens.

Style

Horizontal, Cinematic, Warm

Industries
Background

Kitchen

Context

TVC / TV Commercial

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